Ad Watch: Renault Wind Roadster and Lexus CT 200h Hybrid

Selling a car through advertising isn’t as easy as you might think. What good is it showing your product nimbly taking on Alpine twists and turns when your competitors are doing the same thing? Here are two ads that don’t really break the mould, but try something a little different. Read more »

2011 Lexus LS Hybrid Cars review and specification with prices

2011 Lexus LS Hybrid Cars review and specification with prices
mercedes specification and review: http://masti-jokes.blogspot.com/2011/05/2011-mercedes-binz-car-features-and.html

Lexus Loses Big In the U.S.A.: Outpaced by Two of its German Rivals

It took eleven years for Lexus to earn the title of top dog of the U.S. luxury car market, and roughly the same amount of time for it to lose it. As a result of parent company Toyota’s accelerator pedal recall saga and the fifty percent drop in production capacity caused by the Tōhoku earthquake, old guard automakers BMW and Mercedes-Benz have left the Japanese upstart gasping for air in third place.

According to automotive forecaster IHS, Mercedes-Benz will most probably sell 254,100 cars and SUVs in the States topping BMW’s estimated deliveries of 250,400 units. Lexus is projected to drop to third place with 192,900 sales.

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Audi Challenges BMW, Mercedes and Lexus with new Ad Campaign

Audi of America has launched a new advertising campaign that will most likely generate a similar response from the competition in the premium segment. Under the tagline “Car Carrier”, the two Audi commercials feature a BMW owner that goes nuts when he sees a truck full of brand new automotive metal from Ingolstadt.

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2011 Lexus CT 200h Car Prices and specification with wallpapers

2011 Lexus CT 200h Car Prices and specification with wallpapers

Lexus CT200h Race Car to Debut at the Nurburgring

The Lexus CT200h compact hybrid will debut in racing car guise at an endurance race this weekend at the legendary Nurburgring Nordschleife circuit. Entered by Gazoo Racing, the same organization that races the Lexus LFA, the CT200h will compete in the Adenauer ADAC Rundstrecken-Trophy. Around 200 cars will line up at the start of the six hour-race. Read more »

Lexus LS 600h L Getting Prepped for the Wedding of Prince Albert II of Monaco

With monthly average sales of around 2,000 units this year, Lexus’ cars continue to be a scarce commodity on Europe roads and we somehow doubt that being crowned the official vehicle of His Serene Highness [very sic…] Prince Albert II of Monaco will help improve the Japanese automaker’s position in the market. Read more »

Toyota Overtakes BMW as World's Most Valuable Brand

The BrandZ Top 100 annual study revealed that Toyota is once again the world's most valuable auto brand, after losing the position last year to BMW due to the massive recall campaign. Toyota saw an 11 percent increase in its brand value, which is now rated at $24.2 billion (€16.85 billion). The research company Millward Brown, whose global brand director said Toyota’s recall had not affected consumers’ confidence in the carmaker, compiled the ranking. Read more »

Lexus LS 600h L Getting Prepped for the Wedding of Prince Albert II of Monaco

With monthly average sales of around 2,000 units this year, Lexus’ cars continue to be a scarce commodity on Europe roads and we somehow doubt that being crowned the official vehicle of His Serene Highness [very sic…] Prince Albert II of Monaco will help improve the Japanese automaker’s position in the market. Read more »

Study finds the Most Vandalised Car in Britain is the Lexus IS

Bad news for Lexus IS owners across the pond: if you happen to own one of the Japanese brand’s entry-level sedans, you’re in possession of the most vandalised car in the UK. Runners up are BMW’s Z4 sports coupe and MINI’s entry-level One model. It’s all been revealed as part of SwiftCover.com’s Vehicle Vandalism Index (VVI), whereby the UK-based insurer analysed some 2,000 motor insurance claims. SwiftCover claims director Robin Reames explains:

“Our analysis shows that luxury cars are more likely to be targeted by vandals, however, it's interesting to see the MINI One in the top three. The majority of vehicles in the top ten are what we call 'executive cars', likely to be driven by high earners who see their car as a status symbol, with just one 4x4 making up the top ten.”

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Toyota is top car brand

Toyota has beaten BMW to become the number one car brand in the BrandZ™ Top 100 Most Valuable Global Brands 2011, as compiled by MillwardBrown.



That was achieved despite the extensive and high profile recalls for many of the company’s vehicles over the past year. However, the introduction of extended warranties, as well as independent experts finding that driver mistakes were responsible in the majority of incidents, clearly helped to minimise any damage. Toyota also topped the rankings for offering the best value, a measure of desirability versus price.

Toyota: Most valuable car brand 2011

Runner-up BMW was cited as being the most recommended automotive brand, while third-place Mercedes-Benz is the most trusted.



Eighth-place Ford was the only one of the ‘big three’ American manufacturers to make the top ten, which was due in part to it rejecting government bail-out money, unlike GM and Chrysler. Indeed, Ford made its highest profits for ten years, while launching attractive models that people actually want to buy and supporting them by innovative marketing approaches.



Heading the overall Top 100 listing was Apple, followed by Google and IBM.

BrandZ™ Top 10 Most Valuable Global Car Brands 2011
Ranking: Cars	Brand	Brand Value (US$ M)	Change	Ranking: Overall Top 100
1	Toyota	24,198	11%	27
2	BMW	22,425	3%	30
3	Mercedes-Benz	15,344	12%	50
4	Honda	14,182	-1%	56
5	Porsche	12,413	3%	66
6	Nissan	10,072	17%	88
7	Volkswagen	7,408	6%	N/A
8	Ford	7,394	5%	N/A
9	Audi	3,808	5%	N/A
10	Lexus	3,648	N/A	N/A

Lexus Turns the Roosevelt Hotel into the World’s Biggest 3D Billboard

The Roosevelt Hotel in Los Angeles, California, is one of the most iconic hotels in the United States, nay the world. Built in the 1920s, it has since featured in countless movies, television shows and music videos. So it figures that sooner or later someone would get the bright spark idea of using it as a giant billboard for their product.

Enter the world of Lexus who, with the help of some cutting-edge 3D projection mapping technology, turned the side of the Roosevelt into a Michael Bay Transformers-esque advertisement for its new CT 200h hybrid hatchback. Walls shift around and rotate; gaping holes appear and flowers, roadways and other objects all spring to life out of the eighty plus year old façade.

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BMW 3-Series Still Top Dog despite Strong Competition

In the ingloriously named, “small premium car segment”, the BMW 3-Series is king. A good all-rounder with sporting pretensions and cred, a nice assortment of engine and equipment options, and perhaps most importantly, a variety of body styles including a coupe and station wagon derivative that have ensured its market supremacy.

All 3-Series models are doing their bit to keep sales high. According to a study released by R.L. Polk & Co., from 2008 through this past February, the 3-Series sedan covered around 60 percent of the model's retail registrations, with the coupe, convertible and station wagon versions accounting for the rest of the sales.

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Sic…Lexus Becomes Official Supplier to HSH Prince of Monaco who will use an LS Hybrid for his Wedding

For those who still believe in the institution of monarchy and the legitimacy of kings, queens and royalty in general in this day and age (…some 2,500 years after the Athenians gave birth to democracy), 2011 will be marked by the royal weddings of Prince William to Catherine Middleton, and to a lesser extent, Prince Albert II of Monaco to Miss Charlene Wittstock.

If you wondering what all this has to do with the world of automobiles, Lexus’ European division announced today that it has received the royal stamp of approval from His Serene Highness [HSH] Prince Albert II of Monaco. The latter appointed the Japanese automaker as the official supplier of luxury cars to the blue-blooded residents of the Sovereign Prince of Monaco.

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2011 Lexus Is250 Black Wheels Car Technical Specifications and wallpapers

2011 Lexus Is250 Black Wheels Car Technical Specifications and wallpapers
2011 Upcoming ford Cars wallpapers: http://masti-jokes.blogspot.com/2011/04/2011-ford-ka-sport-2009-cars.html

2008 Lexus Ls 600h L previews

2008 Lexus Ls 600h L previews
Upcoming 2012 chrysler Car news: http://masti-jokes.blogspot.com/search/label/chrysler

2011 NYIAS: Lexus CT 200h Supercharged to 300 Horses

Making its debut at the Big Apple is a concept for a high-performance version of the Lexus CT 200h hybrid hatchback conceived and executed in partnership with Fox Marketing.

Starting with a production CT 200h, the tuner modified the 1.8-liter gasoline engine by adding an Eaton supercharger along with a Climax Racing intake manifold and a Yonaka air to water intercooler among other upgrades to push output to an estimated 300HP. Additionally, Fox Marketing said it has boosted the factory batter power, but did not provide further details.

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2011 Lexus Gs 2012 Photos Styling Review

2011 Lexus Gs 2012 Photos Styling Review
Ford Car newshttp://masti-jokes.blogspot.com/search/label/Ford